Posted 20 hours ago

Robinsons Refresh'd Spring Water, Raspberry & Apple, 500ml

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Paul Graham, GB managing director at Britvic, said: “With consumers increasingly seeking great tasting no and low sugar options, it is great to see how Pepsi MAX is successfully taking advantage of that trend, through new flavour innovations and campaigns.” Registered Office: 11 Angel Gate, 326 City Road, London, EC1V 2SD. Registered in England and Wales, No. 454555 You'll need to enter your details before the 17th January though, when the giveaway will close and ten winners will be selected at random.

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The campaign is running nationwide for six months and spans across TV, outdoor advertising, social and radio.Britvic says Pepsi Max is the biggest low or no sugar cola across the convenience and impulse sector as “consumers are becoming more health conscious”.

Britvic announces brand success for soft Pepsi Max and Refresh’d Britvic announces brand success for soft Pepsi Max and Refresh’d

Robinsons Refresh’d has relaunched to Robinsons Ready to Drink, boasting two flavours, Raspberry & Apple and Peach & Mango, to help retailers capitalise on the return of on the go, according to owner, Britvic. This is crucial for retailers, especially at a time when half of the population are actively trying to reduce sugar in their diet.” The commercial shows an extremely long straw extending from the mouth of a girl stood in a city park, all the way out to the countryside, where it pierces through an apple, then a strawberry, before finally dipping into a freshwater stream.

If you watched the Super Bowl, which c’mon of course you did, then you probably watched Ram’s sixty-second attempt to heal the divisions in our society through the powerful words of Dr. Martin Luther King. The response from consumers was predictable and immediate. Available in two flavours – Raspberry & Apple and new Peach & Mango, the range will sport a brand-new look and unite the portfolio under its well-known brand name, helping retailers capitalise on the summer on-the-go opportunity.

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